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Business > Brands & Marketing
Starcomms cuts on-net call rates
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By Press Release
June 16, 2012 12:19:58pm GMT      |      Views: 648

Customers of Starcomms Plc, Nigeria’s leading Code Division Multiple Access (CDMA) operator in the telecommunication industry, can now enjoy unlimited calls for as low as N5 for every on-net calls as against the existing rate of N9 per minute.

The offer will run for two weeks, starting from June 13th and it is applicable to all tariffs and customer base excluding Awuff plus and members ofs staff of the company.

The company’s Chief Executive Officer, Logan Pather, made this known in Lagos, adding that, this is to encourage huge increase in on-net traffic, voice subscriber base (increase in voice market share) and voice churn reduction.

He said Starcomms has more than enough network capacity to accommodate increase in voice usage (traffic), hence, the urgent need to increase the network utilization, adding that to this end, the on-net tariff rate has been reduced to N5 per minute.

He noted that customers on per second tariff would, during the promo, be charged on per minute for on-net calls, adding that, there will be no fees charged for activation of de-activated subscribers within the promo period.

 “The tariff would roll back to normal tariff as soon as the on-net promo has ended. No other tariff changes would be implemented during the period of the promo,” he said.

Pather also explained that the offer allows for increase in subscriber base through activations generated from the subscribers’ interest in on-net promo, increase in recharge card usage as well as increase in customer engagement and retention of prepaid voice customers.

He however stressed that the company reserves the right to truncate the promotion without prior notice, adding that it has the right to alter the rate as deemed necessary.

Starcomms is a leader in Nigerian economy in the provision of mobile data services and has received consistent recognition and accolades for services in this space since 2007.

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