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Business > Brands & Marketing
Fidelity Bank supports NYSC member
By Press Release
July 6, 2012 16:33:14pm GMT
Fidelity Bank

Fidelity Bank Plc has  donated the sum of N850,000 to a member of the National Youth Service Corps (NYSC) -Miss Omonike Akinselure, under the commercial bank’s  ‘Helping Hands’ scheme.

The amount which was given to her at an event held in Lagos was for her to undergo a reconstructive surgery on her jaw.

The General Manager, Operations of the bank, Mr. Sam Obijiaku who spoke at the presentation of the cheque to Akinselure, said the move was in line with the bank’s Corporate Social Responsibility (CSR) of lending support to the needy.

According to Obijiaku, "Fidelity bank strives to impact on the lives of its customers and other people around it, by putting smiles on their faces."

While commending the bank's staff for their commitment towards the CSR project, he noted that it would go a long way to actually impact on many lives.

“I commend the bank’s staff for what they have come up with. It is a reflection of what Fidelity Bank represents. It is not just about business and profit making. It is about lending hands to the needy.

"The passion of the staff toward the lending hand project is commendable. We hope other organisations can tap into this in order to make our society a better place,” he added.

Group Head, Marketing Communications, Emma Esinnah explained that Fidelity’s ‘Helping Hand’ programme was conceived to make workers of the bank give back to the community as well as to help the less-privileged in the society.

Giving an insight into the donation, he said:  “the bank decided to reach out to Miss Akinselure when she sought the help of the bank.

Since she had the accident in 2009, it has been difficult to eat as she needs N850, 000 for her reconstructive surgery in order to be able to feed normally again. This, the bank’s staff have been able to assist her with.”

According to him, Akinselure had a near fatal accident in which she sustained multiple fracture and loss to her dentition, thus necessitating the need for a reconstructive surgery to the effect.

Public Relations Officer of Lagos University Teaching Hospital (LUTH), Mrs. Hope Nwawolo commended the bank for the gesture.

She stated that the hospital had to negotiate the bill in order to support the bank in its cause, and expressed commitment to ensure that the surgery becomes successful.

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